I'm not sure when I first started reading the Bloggess, but it was definitely before BlogHer08, because that was when I got to meet her and hang out in a bathroom with her and hear her read a hilarious post. I made Luke watch this when I got back, so this is not quite his first encounter with the Bloggess either.
Luke, your Challenge: read Let's Pretend This Never Happened (A Mostly True Memoir) by Jenny Lawson aka The Bloggess.
PS: I went to order the book at the bookstore where I work, thinking I would add it to system and order some bonus copies for us to sell but guess what? We already had it in stock. Like, a lot. I was kind of insulted that I wasn't the sole person in Adelaide aware of the awesomeness of the Bloggess, but on the other hand YAY, Bloggess books for everyone!